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Mandate Media: Digital Strategy for People Changing the World
Our Blog for Tips, Tricks, and News: Politics + Technology

Google News Alerts: The flack's new best friend

OK, it's finally time to share one of my best secrets with the readership of Politics & Technology. Like a lot of folks, I've got certain issues and campaigns that I'm obsessive about (admittedly, the issues are my client's issues). It sure would be nice if you could get a daily email with links to all the news worldwide about that topic, person, candidate, or campaign, right?

Well, now you can. Google's News Alert service does exactly that. You give it a keyword and your email address, and they'll send you alerts - either daily or as-it-happens.

As a client of mine pointed out, "that's better than a clipping service." Campaign managers, press hacks, professional schmoozers... go forth and Google the news.