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Ouch. Oregon GOP Divulges Nearly 2400 Email Addresses.

Surely, they didn't mean to do it on purpose. But, on September 29th, the Oregon Republican Party sent an email that divulged nearly 2400 of their supporters' email addresses.

Presumably, the email - subject "Presidential Debate Watching Parties" - was supposed to have been BCC'ed to the big list. Unfortunately, whoever staffs [email protected] put the address list in the TO field.

Why does this matter?

What should the party do now? Apologize immediately, and notify their supporters that they've violated their privacy and exposed them to spam. As always in politics: come clean, tell the truth, and ask forgiveness.

As we've discussed previously here at Politics & Technology, it's imperative that folks sending political bulk email use a good Email Service Provider (ESP). They'll handle the data management, appropriately throttle the outbound volume, deal with the bouncebacks, and help ensure that your message gets through to the inbox. Dig in and learn more here.

Posted on October 12, 2004 in email strategy, GOPWatch, tech advice | See full archives

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