You're an elected official, and you've got a website. Is it any good? How do you know? For easy-to-understand guidelines, check out the 2003 report from the Congress Online Project, funded by the Pew Charitable Trust. The report goes beyond just advice, awarding Gold, Silver, and Bronze Mouse awards to the best congressional websites.
What are the top mistakes of congressional sites? Same as legislative and local government websites:
- Failing to get buy-in from the top.
- Failing to strategically plan their Web sites.
- Failing to allocate resources to the Web site.
- Making the Web site the responsibility of a single staff person.
- Managing the Web site as an afterthought.
- Thinking of the Web site as an advertisement for the office, not an extension of it.
- Creating their Web sites with only Internet users in mind.
Read the Congress Online 2003 report here.
This item was originally posted at MandateMedia.com on May 14, 2003.
Posted on May 14, 2003 in research | See full archives
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