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Is There A Correlation Between Paid Marketing and Donations?

From Care2:

Last week, we updated you about why tracking your nonprofit’s growth can make or break you. We supported our claim with the recently released 2015 M+R Benchmarks Study that featured stats from 84 nonprofits. We promised a follow up with highlighted findings on website engagement. We’re here to deliver!!

Let’s start with some good news. Overall website visitors per month increased 11% since 2013. Unfortunately website donations went down in the nonprofit sector. Check out the stats.

Read the rest at Care2.

Posted on June 22, 2015 in