How Diverse are Social Networks?
Out of the top five websites ranked by U.S. traffic it’s social networks networks like Facebook, YouTube, and Twitter that dominate, according to Quantcast, one of the biggest analytics companies for measuring websites. So how diverse are the audiences on some of the most trafficked websites in the U.S.?
Women dominate on social networks like Facebook and Twitter. They genders equal out on YouTube and LinkedIn. The most diverse social network is YouTube. 45% of the audience is either African America, Hispanic, Asian or other. LinkedIn has the oldest demographics. 32% of their audience is 50+.
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