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So You Lost Your Campaign

From The Campaign Workshop:

You have spent months running for office or managing a campaign and now the campaign is over. Even though you worked your butt off, you fell short. What do you do now?

Here are some tips from those of us who have been there and who understand it is not easy.

Thank Folks

You might have lost, but it does not mean that people did not work hard. Make sure you take the time to call, email and personally thank volunteers, endorsers, donors and your friends and family.

Be Gracious

Don’t be the candidate who tells everyone to jump in a lake after the campaign ends. A candidate’s reaction to losing can often be a bigger sign of whether they can do something in the future than the outcome of the race itself. You have a lot of folks who supported you, and you owe it to them and to yourself to treat this in a respectful manner.

Pay Your Debts

Hopefully you won’t have any debts, but if you do, develop a plan to pay them off quickly. Don’t wait on this.

Read the rest at The Campaign Workshop.

Posted on December 12, 2013.