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8 Ways to Get More Reach for Your Facebook Page Updates

From Social Media Today:

The difference between a Facebook update that gets results, and one that doesn’t is the content. After all, Facebook users primarily share content they find useful and interesting.

But knowing this and actually doing this takes more that just “posting awesome content” – an overused mantra that’s not too helpful.

There are several steps that need to happen before, during and after a post is published:

  1. Listen To Your Community First

Every species on this planet has thrived by listening first. But for some reason, human beings tend not to listen first when engaging on social media.

When you listen first, you get important information such as current topics most interesting topics, news, etc. Insights allows you to see which updates your community is engaged with most.

You can also use Graph Search to discover a lot of cool things about your Facebook fans.

Read the rest at Social Media Today.

Posted on November 1, 2013 in