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STUDY: Facebook Sponsored Stories Bring Results, But Value Can Be Found In Other Ad Types

From All Facebook:

The various types of sponsored stories offered by Facebook require more financial investment on the part of advertisers, but also deliver far better results, according to the findings of a new report by Salesforce.com, released Tuesday.

Salesforce.com analyzed the following types of Facebook ads, drawing its data from more than 1 million ad units from Jan. 1 through March 31, with more than 114 billion impressions.

Read the rest at All Facebook.