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Can Tweets Predict the Vote?

From Tech President:

Analyzing nearly 800 competitive races in the 2010 and 2012 congressional elections, researchers have found that the frequency with which a Republican is named correlates with the Republican vote margin the subsequent election, independently of other factors such as incumbency, media coverage, partisanship and demographics.

One of the lead researchers, Joseph DiGrazia, Ph.D candidate in sociology at Indiana University Bloomington, said his team was interested in the offline effects of social networks, rather than connections within an online social network or the type of discourse that takes place online.

The researchers decided to explore whether Twitter could offer additional information about how an election might turn out.

Read the rest at Tech President.

Posted on May 24, 2013 in
twitter.