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Twitter Launches Its Own Political Barometer To Track U.S. Presidential Elections

Twitter announced the launch of its Twitter Political Index. This index, says Twitter, is “a daily measurement of Twitter users’ feelings towards the candidates as expressed in nearly two million Tweets each week.” Every day, twitter will evaluate and weigh the sentiment of tweets mentioning both Barack Obama and Mitt Romney relative to every other message that passes through Twitter’s systems. The system then calculates a score for both candidates.

Read the rest at Tech Crunch.